MEET OUR FOUNDER

…I used my creativity to imagine new worlds and places where I could belong. Despite growing up in a big family, I spent a lot of time alone believing I couldn’t find friends who shared my interests. This prevented me from learning how to socialize and how to be my authentic self around others.

As a little girl, I was constantly cutting, gluing, and eventually sewing. My confidence slowly grew, and I followed my creative passion to study fashion and pursue a successful design career. My journey to finding my voice and the confidence to share it was filled with twists, turns, and a ton of self-doubt but also with an unwavering sense of compassion for my younger self.

I became a Wellness Coach, learning the blocks that were holding me back from expressing myself and accepting myself. As a coach, I witnessed clients unwilling to recognize roadblocks holding them back, much like I had. Many of these blocks stem from practice behavior in our youth and require rewiring – something more difficult to do as an adult. It was then I realized, how important it is to start with our youth who simply need a little extra encouragement to love and be themselves.

BR Buddies was created with the belief that we can learn to express ourselves through play and imagination when given a trusting source to talk to. We then take that learning out into the world with greater confidence in ourselves to socialize, be authentic and self-loving, and have compassion for others.

I was a shy, creative kid who felt like an outsider

XOXO Your Buddy,

Michelle

The original BR Buddies!

Michelle’s nephews

Did you know…our brand name was inspired by these brothers, BRycen, BRaeden, and BRendin!

The 1st prototypes

I think the BR Buddies are really wonderful!
A tangible self-affirmation is
genius because some clients get "stuck" when trying to brainstorm. These Buddies can be very useful in the playroom 100%.

Lisa Miller Zawko,
LPC, RPT, NCC

“As a therapist who has worked with countless numbers of children over the years, BR Buddies make great companions for children both in and out of the therapeutic setting.

I believe they serve multiple purposes: provide comfort and security, instill the practice of self affirmation, assist with building self esteem and self confidence, teach compassion towards self and others, and possibly give a voice to those children who may not be able to share their feelings through words, but through play! So, whether they are companions in a child's day-to-day life or great additions to a therapeutic office, I fully support BR Buddies!"

Nichole Walker
LAPC, NBCC Counselor

Not Just Any Toy

BR Buddies are the perfect plush pal for kids to learn and grow.

Comforting Connection

All of us, especially kids, need a comforting hug to make our day a little better.

Affirming Awesomeness

BR Buddies helps give kids the confidence to believe in themselves.

Inspiring Imagination

An imaginary friend boosts creativity, increases sociability, and provides comfort & companionship.

Encouraging Expression

Providing a safe Buddy to talk to, children can learn how to express themselves confidently.

Embracing Positivity and Learning

  • Affirmation-Based Learning

    Each BR Buddy represents unique affirmations and positive traits, such as kindness, bravery, creativity, and more. By interacting with these plush toys, children not only develop a deeper understanding of these affirmations but also internalize them, leading to a more positive self-concept and outlook on life.

  • Emotional Development

    BR Buddies serve as valuable tools for nurturing children's emotional development. Through engaging stories and interactive activities, children learn important lessons about empathy, resilience, and emotional regulation, empowering them to navigate life's challenges with confidence and compassion.

  • Promotion of Self-Love and Confidence

    Our plush toys are more than just cuddly companions – they're powerful symbols of self-love and confidence. By incorporating affirmations into daily routines and activities, BR Buddies help children cultivate a strong sense of self-worth and belief in their abilities, laying the foundation for a lifetime of success and happiness.

  • Family Bonding

    BR Buddies provide opportunities for meaningful family bonding and shared experiences. Whether it's reciting affirmations together during morning routines, engaging in imaginative play during playtime sessions, or cuddling with BR Buddies during bedtime stories, these plush toys bring families closer together and create lasting memories.

We Want to be Your Buddy!

  • Sensory-Friendly Toy

    Easy to carry and love, each buddy is made from soft materials, making it lightweight and huggable all day.

  • Builds Self Confidence

    Represent positive affirmations to help children build the self-confidence and courage to show up and shine as their uniquely awesome selves.

  • Easy to Care For

    Life is messy! That’s why BR Buddies can simply be spot cleaned, making them perfect for carrying wherever you go!

We Proudly Support

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We Proudly Support .

Your purchase makes a difference. A portion of each Buddy purchase goes towards a BR Buddies plush pal donation to a child in need via partnerships with healthcare providers, foster care organizations and child-focused support groups and nonprofits.