Be Our Buddy!

Hug * Believe * Shine

Hug * Believe * Shine •

Calm Buddy

Helps find peace, embrace self-love, and build emotional strength.

Creative Buddy

Inspires self-expression, imagination, and pride.

Confident Buddy

Empowers courage, strength, and unshakable self-belief.

Loving Buddy

Provides love, comfort, and affirmations to feel truly cherished.

Dreamy Buddy

Encourages to dream big, explore boldly, and believe in one’s greatness.

Mighty Buddy

Empowers inner strength and confidence.

Available in six brightly-colored characters!

BR Buddies Community

Tag us in your pics @br_buddies to join the BR Buddies Community! Show us how you're connecting with your Buddy...

#brbuddies

FREE Coloring Pages!

Coloring pages feature your favorite buddy and their favorite sayings! Print them out or download them to your device, and get creative!

View Pages

FREE Poster Art!

Colorful posters of your Buddy’s favorite sayings! Print them out and decorate your space, or download to your device.

Get Posters

“Your child's furry friend is a funnel to help your child learn how to interact with others…They learn about sharing and about being a part of a friend circle. Playing with their favorite toys can teach them to share and socialize.”

BR Buddies is a
big-hearted brand from former shy kid Michelle Perrucci.

We believe in a world where kids can see the light in themselves. Where a huggable plushie can be a listening ear, a loyal playmate, and the spirited cheerleader to comfort and encourage children to follow their dreams confidently.

We are on a mission to help everyone show up and shine, through the companionship of a friend.

As part of our commitment to teaching children self-love, a portion of each Buddy purchase goes towards a BR Buddies plush pal donation to a child in need via partnerships with healthcare providers, foster care organizations and child-focused support groups and nonprofits.